Apple held a digital event on Tuesday, September 15, but did not announce or release the iPhone 12 at that event, instead focusing on the iPad Air and Apple Watch Series 6. The iPhone 12 lineup is likely to be unveiled at a second 2020 event, which recent rumors have suggested could be held on Tuesday, October 13.
Stock immediately sold off during the last digital event when the new iPhone was not announced. The market is waiting for this release and should respond positively when it is announced.
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